Marketing for Remodeling Contractors

Reno Rise runs done-for-you marketing for remodeling contractors — Meta ads, landing pages, AI lead qualification, and appointment setting that book qualified homeowners directly onto your calendar. In our client data, remodeling appointments cost about $60 to book, and 3–4 of every 10 qualified estimates close — on jobs averaging $40,000 for kitchens and $12,000 for bathrooms.

The remodeling numbers, from our client data

$40,000
avg kitchen remodel
$12,000
avg bathroom remodel
~$60
per showed appointment
3–4 of 10
qualified appointments close

Figures are rounded averages from Reno Rise client accounts; see our Contractor Marketing Benchmark Report.

Why remodeling marketing has the best economics of any trade

At ~$60 per showed appointment, ten booked estimates cost about $600. With 3–4 closing at $40,000 average kitchen value, that's $120,000–$160,000 in booked revenue (gross project revenue, not profit). No other trade we serve has a wider gap between the cost of a booked appointment and the value of a closed job — which is why high-ticket remodelers benefit most from paying for showed appointments instead of raw leads.

Real remodeling results

GSS Home Services, a kitchen and bath remodeler in greater Seattle, booked a $50,000 full kitchen remodel in their first month with us. Invictory Construction, a remodeler in Greater Sacramento, closed $40,000 in their first two weeks. Read more on our results page.

How it works for remodelers

Meta ads showcase your transformations to homeowners in your service area, a landing page converts interest into inquiries, AI qualifies each homeowner on project scope, budget, and timeline, and qualified estimates land on your calendar. We cover the ad spend; you pay per showed appointment. See how the system works.

FAQs

How much does marketing cost for a remodeling contractor?

In our client data, a showed appointment costs about $60 to produce, with ad spend covered by us. Given $12,000–$40,000 average job values, marketing cost is small relative to a single closed job.

How many remodeling estimates turn into jobs?

In our data, 3–4 of every 10 qualified, showed appointments close for high-ticket remodels. Qualification is what drives that rate — unqualified leads close far less often.

How fast can a remodeler get booked estimates?

Clients often book their first appointment within 24 hours of launch, and within 1–3 days on average.

Want your calendar full of qualified remodel estimates?

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